Category Archives: Online Video

Don’t Forget Print

  Lead nurturing. Content marketing. Marketing automation. Inbound marketing. Social media. One-to-one marketing. Cross channel marketing. Mobile engagement. These are just a few of the terms we’re being bombarded with in marketing blogs and in pitches from the latest marketing software platforms. It’s enough to make your head swim. And, from all the talk, it Read More »

B2B Video Sells

  Why you need B2B video for content marketing & lead nurturing In this installment of the ZUZA Marketer’s Blog, we’re going to talk about the effectiveness of video for B2B content marketing and lead nurturing, and how it’s much easier than you might think to start creating your own videos for marketing, even without Read More »

Make “Wild” Videos

Contributed by Ron Marcus, ZUZA Marketing Cheerleader   In this post, we’re going to see what a gripping, dramatic movie can teach us about creating awesome corporate branding videos. Last night, I saw the movie “Wild,” starring Reese Witherspoon, based on Cheryl Strayed’s memoir about her 1,700 kilometer hike along the Pacific Coast Trail. For Read More »

Online Video Power! – 3

Part 3 of a series. In the Part 1 (http://zuzamam.com/online-video-power-1/) and Part 2 (http://zuzamam.com/online-video-power-2/) of this series, we’ve discussed the effectiveness of online video for your corporate marketing and how to produce your videos. Now it’s time to get your videos seen! In this post, we’re going to provide a very basic introduction to hosting Read More »