Who is ZUZA?
ZUZA is your all-in-one marketing support company. From printing and mailing to cross channel marketing and automated collateral management, ZUZA has got you covered from Z to A. We’re here to make your marketing a whole lot easier, and a lot more effective. In other words, ZUZA’s here to help you get more marketing done.
How we can help you:
Printing & Mailing
With ZUZA, you get beautiful printing and fast mailing services, seamlessly linked in one place. Let ZUZA help your company look its very best across the full spectrum of printed pieces, from one- page flyers to the most intricately designed collateral and everything in-between. Get the highest- order craftsmanship for your projects with ZUZA’s veteran team of creative consultants, production artists, pre-press experts, press operators and bindery professionals. Then, take advantage of ZUZA’s complete range of mailing services: list research and purchasing, data merge/purge, address labeling, postage, sorting, bundling and drop off at the post office. And, if you have a large inventory of printed pieces to manage, you can count on ZUZA to store and fulfill your marketing materials for you, on-demand.
Cross Channel Marketing Platform
Setting up and running cross channel marketing campaigns can be complicated and time consuming — even if you have your own marketing automation platform. Or, you can simply hand it all off to ZUZA – then watch the leads roll in. We’ll produce and send out all of your campaign components – direct mail, email, SMS, landing pages, social media – according to your campaign schedule. Respondents will trigger automatic workflows that will send thank-you emails to prospects and alert your team about likely leads. Meanwhile, you can just sit back, relax and view your custom marketing dashboard for real-time updates.
Marketing Asset Management
ZUZA MAM (Marketing Asset Management) automates managing your marketing materials with a powerful online platform that makes delivering custom collateral to your sales channels as easy as generic materials. Your users in the field can log in from anywhere and help themselves to ordering and customizing collateral from pre-approved templates that keep materials fully brand compliant. ZUZA handles the production and fulfillment, freeing your marketing team to focus on other important activities.
We began in 1989 as a quick-print and duplicating shop based in Carlsbad, California, purchased by Martin Solarsh who had recently arrived from South Africa. In those days, we had only 20 employees – and a vision. Partner Philip Lurie, also from South Africa, joined us in 1990, adding his business acumen to the team, and helping us to move forward to the next level of realizing our mission.
Since our beginnings when our company was called Carlsbad Printing Service, and later as CPS Printing, we have tirelessly sought out new and better ways to meet your printing and marketing needs. Over the past two decades, the industry has seen tremendous change. Offset has been joined by digital printing to provide a wider range of printing economies and on-demand capability. Electronic media has flourished. And marketers have more promotional channels to reach customers and prospects than ever before. At every step, we’ve invested in the technology and talent to meet your printing, mailing and electronic campaign needs.
As early as 2004, CPS recognized the growing need for automating the management of marketing assets. Marketers didn’t just need high-quality, high-speed printing service. They needed a way to respond to an ever-increasing size of market, with national and global distribution points all needing localized versions of materials. That’s when we launched Cordius Group and the cor-Port Marketing Asset Management (MAM) online portal.
In the ensuing years the need for automation only intensified. The recession forced companies to accomplish their marketing with fewer resources, while advances in internet and mobile technologies vastly expanded the number of marketing channels required to reach prospects. The old manual methods of managing campaigns simply couldn’t keep up with demand anymore.
CPS Printing and Cordius Group worked diligently to increase the capabilities of the cor-Port MAM solution to match the escalating demands placed on marketing teams. Naturally, MAM became our primary focus, integrating all of the capabilities we’d built up at CPS Printing over the years to support you: printing, fulfillment support, comprehensive mailing services, email campaigns and a powerful online portal to manage it all.
Expanded Mission, New Name
Everything came together to form a comprehensive solution so powerful, yet so elegantly simple to use, that we felt we needed a new name to reflect our expanded mission. We picked a name that conveyed the empowerment we wanted to bring to marketers, a name with energy and positivity, a name that speaks to our desire to make you feel like a marketing champion. That name is ZUZA. And so on September 8, 2011, CPS Printing and Cordius Group officially became ZUZA.
As the world of marketing continues to evolve at an ever increasing rate, you can count on ZUZA to be behind you every step of the way, giving you what you’ve always gotten from CPS Printing and Cordius Group: the highest quality product, fantastic service and passionate dedication to your marketing success.