Mission
ZUZA delivers the cutting edge in Marketing Asset Management (MAM) with a web-based automation solution.
Our mission: to lighten your load, boost your agility and make you feel like a marketing champion.
ZUZA eliminates the daily burden of customizing, producing and delivering marketing assets across a distributed sales and marketing organization, freeing you to focus on your primary marketing responsibilities. The solution helps you meet the needs of your marketing organization much faster than ever before with practically no effort. ZUZA enables easy localization while letting you maintain full control of your brand. And the solution helps you eliminate wasted inventory, letting you produce just what you need, when and where you need it.
ZUZA does this through a state-of-the-art web-based portal your organization can access from anywhere in the world with the simplicity of using an online store.
Our mission was borne of our experience as a high-end printing provider. As your world has evolved, we’ve evolved to keep pace with your needs.
From Premier Printing to Marketing Asset Management.
We began in 1989 as a quick-print and duplicating shop based in Carlsbad, California, purchased by Martin Solarsh who had recently arrived from South Africa. In those days, we had only 20 employees – and a vision. Partner Philip Lurie, also from South Africa, joined us in 1990, adding his business acumen to the team, and helping us to move forward to the next level of realizing our mission.
Since our beginnings when our company was called Carlsbad Printing Service, and later as CPS Printing, we have tirelessly sought out new and better ways to meet your printing and marketing needs. Over the past two decades, the industry has seen tremendous change. Offset has been joined by digital printing to provide a wider range of printing economies and on-demand capability. Electronic media has flourished. And marketers have more promotional channels to reach customers and prospects than ever before. At every step, we’ve invested in the technology and talent to meet your printing, mailing and electronic campaign needs.
As early as 2004, CPS recognized the growing need for automating the management of marketing assets. Marketers didn’t just need high-quality, high-speed printing service. They needed a way to respond to an ever-increasing size of market, with national and global distribution points all needing localized versions of materials. That’s when we launched Cordius Group and the cor-Port Marketing Asset Management (MAM) online portal.
In the ensuing years the need for automation only intensified. The recession forced companies to accomplish their marketing with fewer resources, while advances in internet and mobile technologies vastly expanded the number of marketing channels required to reach prospects. The old manual methods of managing campaigns simply couldn’t keep up with demand anymore.
CPS Printing and Cordius Group worked diligently to increase the capabilities of the cor-Port MAM solution to match the escalating demands placed on marketing teams. Naturally, MAM became our primary focus, integrating all of the capabilities we’d built up at CPS Printing over the years to support you: printing, fulfillment support, comprehensive mailing services, email campaigns and a powerful online portal to manage it all.
Expanded Mission, New Name
Everything come together to form a comprehensive solution so powerful, yet so elegantly simple to use, that we felt we needed a new name to reflect our expanded mission. We picked a name that conveyed the empowerment we wanted to bring to marketers, a name with energy and positivity, a name that speaks to our desire to make you feel like a marketing champion. That name is ZUZA. And so on September 8, 2011, CPS Printing and Cordius Group officially became ZUZA.
As the world of marketing continues to evolve at an ever increasing rate, you can count on ZUZA to be behind you every step of the way, giving you what you’ve always gotten from CPS Printing and Cordius Group: the highest quality product, fantastic service and passionate dedication to your marketing success.